Desiree Peterkin Bell

Desiree Peterkin Bell explains What is Crisis Communication

According to Desiree Peterkin Bell, as the number of threats to business continues to increase, it is important for organizations to develop and maintain a robust crisis communication strategy. In an age of instant news and instant information, organizations should communicate in real time to give employees the most up-to-date information. Crisis communication must include […]

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